Improving technology printed products LLC «FolioPlus»

Current rates of world economic development cause the high dynamics of market processes that require further attention of higher management staff of enterprises for innovation as one of the sources of competitive advantage. Ensuring the effectiveness of innovation needs to develop a well-defined innovation strategy, which should include identification of the main directions of scientific-technical and production activities in the areas of enterprise development and introduction of new products, improvement and modification of products, bringing to production of new resources and new technologies, developing new methods of organizing production and labor, and the like. Through purposeful innovation companies will be able to create and develop those innovations that can bring them substantial benefits in strengthening the competitive position.

Introduction…………………………………………………………………..31.Theoretical foundations of business-planning of innovation activity on the industrial enterprise…………………………………………………………..5
1.1 The concept and value of innovation activity………………………………...5
1.2 Innovation policy of the enterprise…………………………………………...6
1.3 Business planning as the direction of innovation activity……………………..7
1.4 The organization of innovation activity on the enterprise……………………..9
1.5 Evaluating the effectiveness of the organization of innovation activity……...13
2. Description of innovation and economic activity of the enterprise………17
2.1 Description of the enterprise………………………………………………….17
2.2 Analysis of the main economic indicators of the enterprise for the period 2010-2011……………………………………………………………………………….19
2.3 Analysis of the organization of innovation activity on the LLC «FolioPlus»...20
3. Improving technology printed products LLC «FolioPlus»…………………….24
3.1 Ways of improving economic activity of the enterprise……………...…28
3.2 Foreign experience stimulating and motivating innovation activity…………31
Conclusion……………………………………………………………….……….35
References………………………………………………………………...………36